Boost sales with ecommerce strategies for every business stage.

Have you ever wondered where businesses get the tools and supplies that keep their operations humming? The answer is often sellers like you.

As more and more people and businesses are buying and selling stuff online, that includes businesses that sell to other businesses, which is called business-to-business (B2B) ecommerce.

In this post, you'll learn:

• What B2B ecommerce is
• How it can help you reach more customers and boost your profits
• How to get started selling to other businesses

What is B2B ecommerce?

B2B ecommerce is the online trading of goods and services between businesses. So instead of selling directly to consumers, B2B ecommerce is when businesses sell to other businesses through websites and online stores.

Types of B2B ecommerce and examples

There are several different types of B2B ecommerce, including:

• Business-to-Business-to-Consumer (B2B2C): This is when two businesses team up to sell products or services to customers. One company might make the products while the other handles marketing and fulfillment to customers.
• Wholesale: This is when one business, known as a wholesaler, sells products in bulk quantities and at discounted prices to another business. The business buying the wholesale products typically resells those products directly to customers at regular retail prices to make a profit.
• Manufacturers: Manufacturers produce goods using raw materials, labor, and machines. They sell the products they make to other businesses, whether that's wholesalers, retailers, or even other manufacturers.
• Distributors: Distributors connect manufacturers of products with the businesses that want to buy and resell those products to their own customers.